Performance Evidence

Campaign Execution Case Studies

Real outcomes from actual client campaigns. We protect client confidentiality via complete anonymization while sharing structural methodology, challenges, and data.

Flowers & Gifting Industry

Scaling Revenue Profitably with Google and Meta Ads

3X+ Consolidated ROAS

Stable Account Performance

Scaled Campaign Budget

Flowers & Gifting Industry Ads Performance Chart

The Challenge

The client partnered with us in January 2026 after struggling to maintain consistent results with their previous agency. While sales were coming in, campaign performance was unstable and maintaining a 3X ROAS had become increasingly difficult.

Our Solution

We restructured the Google & Meta Ads account, prioritized the campaigns already delivering the best results, and gradually shifted budget toward high-performing campaigns. Continuous testing and weekly optimizations helped improve account stability while scaling performance.

The Result

Instead of chasing short-term wins, we focused on sustainable growth. As the winning campaigns gained momentum, the account became more stable, revenue increased, and the client was able to scale with greater confidence.

B2B Business

Generating Qualified Google Ads Leads for a Growing B2B Business

39 Qualified Enquiries

~40% Pipeline Relevance

1 Month Acquisition Window

B2B Qualified Lead Generation Google Ads Dashboard

The Challenge

We built the account around high-intent keywords with strong conversion potential. By grouping relevant search terms into focused campaigns and writing highly relevant ad copy, we improved ad relevance, increased CTR, and attracted more qualified enquiries.

Our Approach

We restructured the Google Ads account, refined keyword targeting, improved ad messaging, and focused budget on high-intent searches. Campaigns were continuously optimized based on search term quality and lead performance to maximize relevant enquiries.

The Outcome

Within the first month, the campaigns generated 39 qualified enquiries. After reviewing the leads, the client confirmed that approximately 40% were highly relevant and progressed into genuine business opportunities. The account continues to be optimized with a strong focus on improving lead quality while scaling performance.

Home Décor Brand

Restoring Accurate Microsoft Ads Tracking for a Growing Home Décor Brand

100% Tracking Accuracy

Complete Data Visibility

Optimized Budget Allocation

The Challenge

A US-based Home Décor Brand approached us while actively running Microsoft Ads campaigns. Although the account appeared to be generating strong results, the backend sales data told a different story. Incorrect conversion tracking and implementation meant the reported performance couldn't be trusted, making it difficult to optimize campaigns with confidence.

Our Approach

We audited the entire Microsoft Ads setup, corrected the conversion tracking implementation, and ensured every conversion was being measured accurately. Once reliable data was in place, we refined the existing campaigns, optimized targeting and bidding, and made strategic improvements based on real performance.

The Outcome

With accurate tracking and a properly optimized account, the client gained complete visibility into campaign performance. This allowed better optimization decisions, improved budget allocation, and a reliable foundation for scaling Microsoft Ads with confidence.

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